1964 Topps / 2013 Heritage – Ad Panels

30 04 2013

Advertising Panels

Prior to and during the release of its 1964 flagship baseball set, Topps sent 3-card advertising panels to market the set to retailers carrying the product.  These 3-card panels had 3 different player cards on the front of the card.  Beckett lists 6 different player combinations known:

  • Walt Alston, Bill Henry, Vada Pinson
  • Jimmie Hall, Ernie Broglio, AL ERA Leaders
  • Mickey Mantle, Jim Davenport, Boog Powell
  • Denis Menke, Dean Chance, Tim Harkness
  • Hoyt Wilhelm, Curt Flood, Bill Bruton
  • Carl Willey, White Sox Rookies, Bob Friend

There also must be others, because I found a picture of the one below with John Wyatt, Joe Nuxhall and the AL Strikeout Leaders card.  I have seen one of the Willey/Friend and Sox Rookies in a Legendary Auctions ad on the web.

The reverse has info on the set – see the picture below.  Topps was advertising the metal coins that were inserted into packs.  There is one example player’s card back for each panel issued, and for 1964 that was Mickey Mantle (it was Roger Maris in 1962, but I don’t know who it is for 1963 – my guess is Stan Musial).

1964 Topps Ad panel

1964 Topps Ad panel back 2

For the 2013 Heritage Set, Topps again directly copied this idea.  This is one of 3 options you were guaranteed to get as a topper to a hobby box (the others being 1964 buybacks and Topps Giants).  Like the 1964 version, these are 3-card panels with 3 different player cards on the front.  The reverse shows the card back of Justin Verlander – I’m surprised they didn’t do King Felix, who is on the front of all their packaging.  They also advertise the fact that you can find metal coins in the Heritage product, though those only come as buybacks of the originals.  There are 30 different panels.  The orange background promotional language is probably designed based on the 1963 panel.  I didn’t pull one from either box of Heritage, so these pictures are sniped form the interwebs.

2013 Heritage Panel


1964 Topps Giants & the 2013 Heritage version

29 04 2013

2013 Heritage Cespedes

Topps Giants – 20 cards (hobby box topper)

The other set from 1964 that Topps included in the 2013 Heritage product was the 1964 Topps Giants set.  The larger cards were issued as a 60-card set in their own packs in 1964, while cards from the 2013 cards come as box toppers in hobby boxes.  They are very rare, supposedly coming one every other case or so from what I’ve read.  Topps has previously used this design in a retro set, as these were much more common in 2011 Lineage.

In Lineage these came 1 per box, so they weren’t nearly as rare (read: expensive) as the ones this year.  Also, this year’s set includes 15 active and 5 former players.  Out of the former players, Ernie Banks and Eddie Mathews don’t have cards in the original set – not sure why they weren’t included back in 1964 (particularly Banks as Mathews was on the downside of his career).  Here are the other players with the 2 cards side by side.  The card on the right is the new one from Heritage; the left is the 1964 card.

Bob Gibson

Picture 2

Harmon Killebrew

Heritage & 1964 Giants Killebrew

Willie Mays

2013 Heritage Giants Mays64 Topps Giants MaysFor Mays, I already had a picture on the blog of his original, so I didn’t feel like going through all the photo-shopping to get it side-by-side with his one from this year.

It’s also notable for Mays that they used a photo that couldn’t possibly be from 1964 – that’s a New York Giants had he’s got on!

1964 Bazooka & the 2013 Heritage version

28 04 2013

In 1964, Topps issued a set of 36 full color, blank backed, numbered cards in panels of three on the backs of Bazooka bubble gum boxes.  The individual cards are similar to mini tobacco card sizes – measuring 1-9/16″ by 2-1/2″.  The panels of 3 cards are obviously 3 times that length – 4-11/16″.  Today you can find these “cards” cut up into individuals, or in the 3-card panels they originally came in.

The set contains 13 members of the Hall of Fame in this insert set – over a third of the set.  The HOF-ers are Mantle, Spahn, Killebrew, Aaron, Mays, Clemente, Yastrzemski, B. Williams, McCovey, Brooks Robinson, Frank Robinson, Koufax, Kaline.

Heritage Bazooka – 20 cards (1:377 retail packs)

Topps did a remake of these cards in the 2013 Heritage product.  These come in the same size and design as the 1964 set.  There are 20 cards in the 2013 Heritage Bazooka set, and they come only in retail packs at a pretty rare rate – 1:377.  There is a mix between old and new players.  I pulled a card of Felix Hernandez from a retail pack – certainly beating the odds!

2013 Heritage Bazooka Felix

I like when Topps does these with Heritage, though it’s a little bit off because this set (and the Giants set that came as a box topper) wasn’t associated with Topps flagship – it was a separate issue that came with Bazooka gum boxes.  I wish they were a little easier to come by, too – because I’d like to collect them but will need to wait and see if the prices ever come down!

There are 6 players who have cards in the 1964 set and in the Heritage version.  The card on the right is the 1964 version, the one on the left is the 2013 Heritage version.

Willie Mays

Heritage Bazooka Mays

Sandy Koufax

Heritage Bazooka Koufax

Brooks Robinson

Heritage Bazooka Brooks Robinson

Carl Yastrzemski

Heritage Bazooka Yaz

Harmon Killebrew

Heritage Bazooka Killebrew

Roberto Clemente

Heritage Bazooka Clemente

Saturdays Suds: Baseball & Beer #29 – Boulevard Pilsner

27 04 2013

I did the wheat beer from Boulevard in the last Saturday Suds post, but I had one other beer when I went down to Kansas City last winter.  As I said, I’ve been to the Kauffman Stadium in 2008 when it was under heavy construction.   I’d like to go back in the future to see the updated version of the park.  It looked nice from what I saw at the All-Star game last year.

It wasn’t possible to go to a Royals game when I was there in November, but it was possible to drink a few local brews that you can now find at Kauffman Stadium.



Brewery: Boulevard Brewing Company in Kansas City, MO

Beer:  Boulevard Pilsner

Description:  I was more familiar with their wheat beer, but the Boulevard Pilsner actually kind of steals the show.  Boulevard opened its doors in 1989 and has since become one of the largest craft breweries in America – and the largest one in the Midwest.  From their website:

“Like many American burgs, our town was once home to a number of small, regional breweries. As they disappeared, so too went the full-flavored but easy drinking classic American lager. Today, we salute these bygone breweries and revive their legacy with Boulevard Pilsner: 100% malt, real hop character, unpasteurized. It’s the taste of tradition.”

They were actually serving this at the wedding we went to in KC.  It was really good.  Honestly, this is one of the best “classic American lager” I’ve ever had.  It’s got the yellow color you’d expect from a lager, and it’s hardly bitter at all, with  a light refreshing taste.  But not in a way that’s watered down – a good taste of hops and a flavor I liked, though I can’t put to my mind exactly what it was.  Basically, it was just a real solid beer.  One I’ll try again during summertime.

Medium:  I bought a 12-pack of 12-oz bottles.

How it’s related to baseball:  Boulevard just signed as a big sponsor for the Royals in the 2012 off-season.  Boulevard had been served at Royals games previously, but now will be far move available and there are 2 grills and a brewpub sponsored by the brewery.  It sounds like you can get quite a few of the Boulevard beers at games now – not just their most popular beers, the pilsner and wheat.

KC Boulevard Brewpub halloffame

I hope to try this out the next time I get down to Kansas City.

2013 Heritage vs. Vintage #17 – The finale

26 04 2013

“Vintage” as in 1964 Topps, got really close in the last post, getting back to within one point in my comparisons.  This is the last post I’m going to do for Heritage comparisons, and there are three cards I have in mind to finish up. There’s one great player that comes to mind from the 60’s who I haven’t featured yet, and then there’s my two favorite cards from the current year’s Heritage set that I also want to show off.

Card #440 – Roberto Clemente / Bryce Harper

2013 Heritage ASR Harper OF1964-22912-FTopps decided to match Harper up with Roberto Clemente this year.  I already featured Harper as part of my All-Star rookie post, but I did want to include Clemente and this is the right number.   This card has an error variation as well – Pittsburgh is misspelled on the back of Clemente’s card, and Topps decided to do a version of Harper’s card misspelled.  Seems silly.

I already featured Harper’s trivia question, as I already featured his card.

Trivia question: Who pitched two shutouts in one double-header?

Trivia answer: Ed Reulbach in 1908.  (That’s insane!)


Pretty easy.  Clemente is awesome, and Harper, though he’s growing on me a bit, is not.  Plus, it’s stupid Topps did this comparison this year.

Tied, 30-30


Card #438 – Andrew McCutchen / Checklist 6

2013 Heritage Andrew McCutchen1964-22769-FNow this is who Topps should have matched Clemente up with!  Pittsburgh Pirate, Outfielder, and MVP candidate from last year, just like Roberto himself.

And the photo they chose is pretty comparable.  This is my favorite card from Heritage this year – it’s a great photo of McCutchen, even if it is staged.  This is the type of photo that goes with this design – much better than those close-up head shots.


And of course, McCutchen is going against a checklist.  Against Buster Posey?  He won’t take home the MVP hardware.  Against a checklist?  An easy win for Heritage, even though it is a checklist with Bob Clemente’s name on it.

2013 Heritage leads, 31-30

This means it comes down to the last card.  Heritage will at least get a tie – but can Vintage come back to get that tie?


Card #89 – Jose Bautista / Boog Powell

2013 Heritage Bautista 891964 Topps Boog PowellI picked this because it’s probably my second favorite card of the set.  I’m actually collecting any of the Bautista parallels – I like this almost as much as the McCutchen.  Again, this is the right kind of shot for this design.  Waist up, and I love the bat pose with the clouds in the background.

Unlike the last one, this is a good matchup. The Blue Jays didn’t exist in 1964, so Topps can’t match Bautista up with the same team.  But they can match him up with another slugging outfielder!

Trivia question: Who holds the NL mark for strikeouts in a 9-inning game?

Trivia answer: Sandy Koufax had 18 on 2 different occasions.  This NL mark was eventually broken by Steve Carlton with 19 in 1969, and then Tom Seaver matched Carlton a year later.  David Cone would match them in 1991, before Kerry Wood broke that record and matched Roger Clemens’ major league record in 1998.


This is a tough one. The Bautista is one of my favorites, but the Powell card is pretty awesome.  The old school Orioles logo on his sleeve is cool, it also meets the criteria of the right kind of photo for this design.  And he’s got the “suns out guns out” thing going on.  But I’m staying with the Bautista – he’s got a good-looking bird logo poking its head out, too!

2013 Heritage WINS, 32-30

Well, that’s it for my Heritage comparison with the original for 2013.  Unlike the last two years, Heritage came out on top.  I think some of that is because this isn’t my favorite design of all time.  I really liked the past 2 years, and I’m excited about next year’s 1965 design with the pennant.  I do think Topps did pretty well with this product, so maybe that’s why I ended up giving Heritage the victory here!  I’m going to do a few more posts about some of the other stuff in the product, and then it’s back to the Lifetime Topps project!

2013 Heritage vs. Vintage #16 – Some good comparisons

25 04 2013

Heritage took the lead back at 29-27 in my last post.  I think I’m going to do this post and then one more, so we’ll see where this ends up, but Heritage has the lead for now.

Card #190 – Derek Jeter / Bobby Richardson

2013 Heritage Jeter 1901964 Topps Bobby RichardsonTony Kubek would have been the appropriate comparison with Jeter, seeing how he was the Yankees shortstop in 1963.  But Richardson isn’t a bad choice either – he’s a fellow Yankee infielder and a fellow World Series MVP as well.

Jeter doesn’t have a trivia question – too many stats on the back!

Trivia question: How many balls were required for a walk in 1888?

Trivia answer: 9 balls


If you hate the Yankees, you probably don’t like either of these cards.  If you’re like me and don’t love the Yanks but appreciate their history, you like both of these cards.  I like the Jeter with the classic pose, and I like the Yankee Stadium seats in the background.  I also like the Richardson in another defensive classic pose, and I like the batting cage in the background there.  Two cards I’d love to own.  But the Jeter card is a little bit better in my mind.

2013 Heritage leads, 30-27


Card #100 – Robinson Cano / Elston Howard

2013 Heritage Cano 1001964 Elston HowardCano would have made more sense with Richardson above, but Elston Howard is pretty good, too.  Cano hasn’t won an MVP yet, but he’s been in the top 6 of the MVP race for 3 straight years (coming in 4th last year).

Trivia question: Who hit more grand slams than any other switch hitter?

Trivia answer: Eddie Murray, 19.

Howard was the reigning MVP at the time this card came out, and he would place 3rd in the 1964 MVP race.  That’s probably why he got card #100.

Trivia question: What was home plate made of originally?

Trivia answer: Iron!


Cano is waiting on that big contract from the Yankees next year before he buys a razor. The Cano card is one of those pictures I don’t like about Heritage – the up-close-and-personal headshot.  Whereas the Howard is one of the good photos in this set – a pose with a good glimpse into the background.  In this case, old Yankee Stadium.  Easy victory for vintage here.

2013 Heritage leads, 30-28


Card #400 – Kris Medlen / Warren Spahn

2013 Heritage Medlen 4001964 Topps Warren SpahnWarren Spahn was coming off a 23-7 season in 1963, his last great season in what was an amazing career.  He would win only 13 more games in his career, but that was good for the most wins of any pitcher since the dead ball era.

Kris Medlen kind of came out of nowhere last year to go 10-1 for the Braves.  He’s a very promising young pitcher for the Braves, and he’s certainly a good choice to include as a corollary to Warren Spahn.


I sure love being indecisive, and I’ve got a lot of reasons to go with another tie here.  I really like the Medlen / Spahn matchup, so that’s a notch in favor of Heritage.  I also like the similarity in poses.  Both in a pitching pose from the numbers up, with blue sky and a green horizon in the background.  This is Spahn’s last card as a Brave – and that’s got to be worth something, too.  Plus, he looks old man badass.  Sorry, Medlen, you lose out in a close one here!

2013 Heritage leads, 30-29

2013 Heritage vs. Vintage #15 – The Backgrounds

24 04 2013

1964 Topps came back and tied it up at 26.5 points for both Vintage and Heritage yesterday.  That’s a big comeback, a 2011 Cardinals or 2012 Giants-style comeback, as Heritage had a 7 point lead at one point.

I’m going to do 3 more of these posts, so this is where the rubber meets the road for my comparisons.  Today’s comparisons are for some cards that aren’t notable players or anything – just cards where I liked the picture.  Mostly because I liked the background – there were a number of cards where the background was pretty interesting.  I guess in a set with a bunch of head shots, that’s what you’ve got to look for.

Card #274 – Justin Morneau / Checklist

2013 Heritage Justin Morneau1964 Topps checklist 274I’m going to start with a first baseman who’s had a pretty good career.  A concussion has really derailed it, though.  When he got that concussion in 2010, Morneau was working on the best season of his career.  That’s saying something for a former MVP.  Here’s hoping he gets back to form – he bounced back a bit last year.

I was intrigued by the background here, and looked it up – Morneau is in the Twins’ Spring Training facility, Hammond Stadium in Fort Myers.

Trivia question: Who is the only switch hitting player with 300 HR and 300 SB?

Trivia answer: Carlos Beltran, who joined the club last year.  (I felt that this was a particularly good trivia question)


Morneau with a pretty cool photo and an interesting backdrop gets the victory over a checklist any day!

2013 Heritage leads, 27.5-26.5


Card #305 – Todd Helton / Jack Lamabe

2013 Heritage Helton1964 Topps Jack Lamabe 305So Helton plays for the Rockies (he’s played his entire career for the Rockies) and of course the Rockies were not around in 1964.  So there isn’t a team Topps can match him up with – though it would have been nice to have him put with a first baseman or something.

Jack Lamabe was a journeyman pitcher who never had a lot of success in the bigs.  He gave up the most earned runs in the AL in 1964 – which did mean that he was good enough to get into enough games to give up a lot of runs.  In a time before free agency, he sure moved around a bunch.  From 1965 to 1968, he actually played for the Red Sox, Astros, White Sox, Mets, Cardinals and Cubs.  6 teams in 4 years – including 3 teams in 1967.

Trivia question: What is a whitewash in baseball?

Trivia answer: A shutout.


I picked this card because Helton looks like he’s posing in that Rockies uniform in the middle of a barren wasteland.  It looks like World War 3 happened behind him or something.  And I like cards that have weird stuff going on behind them, so the potential Hall of Famer takes this one.

2013 Heritage leads, 28.5-26.5


Card #307 – Dan Straily / Joe Gibbon

2013 Heritage Dan Straily1964 Topps 307 Joe GibbonNow this is cool.  Behind Helton was a devoid landscape.  Straily is apparently about to start a game in the mountains out West!  This guy will do anything to stay on that big league roster!

But for some reason, Straily started one game for the A’s this year, gave up 2 runs in 7 innings, then was sent down to the minors.  I’m not sure why they went with that approach, but the guy is a potential star it seems in the future.

Joe Gibbon was a young potential future star when this card came out, and though he never flourished, he stayed in the bigs for quite a while.

Trivia question: Who holds the A.L. record for total bases in a year?

Trivia answer: Babe Ruth, 457 in 1921. Not sure why Topps qualified this back in 1964.  Ruth held the MLB record, not just the AL record.  He still does, BTW.


I love the Pirates and Reds uniforms from this time period that have the sleeveless look.  And it’s a good pose compared to some of those capless head shots this set can have.  But I also love that mountain in the background for the Straily card.  So I’m calling this a tie.

2013 Heritage leads, 29-27